Frank Reich was undoubtedly impressive in his introductory news conference as the Colts' new head coach. He hit on everything from his scheme preferences (fast-paced, aggressive and diverse) to his expectations from his players ("toughness and "discipline") to the reason he wasn't more highly sought after in the original head-coach interview carousel (he told his agent he was unavailable while the Eagles were in the playoffs).
Reich made a strong initial impression in conveying his football acumen and leadership styles, two undoubtedly vital components in successfully selling himself to GM Chris Ballard and owner Jim Irsay after they overlooked him in the first wave of five interviews.
Reich, though, "won the press conference," if you will, with one nine-word response that was equal parts humorous and brutally honest.
When asked by former Colts punter Pat McAfee whether he loves or hates Josh McDaniels, the Patriots offensive coordinator whom Reich's Eagles just downed in Super Bowl LII, and who spurned the Colts to create Reich's first head-coaching opportunity, Reich dialed up the perfect response.
"The backup role has suited me well in my career," said Reich, who spent nearly a decade and a half in the NFL as QB2, mainly behind Hall of Famer Jim Kelly. Reich, of course, authored the greatest comeback in postseason history as a member of the Bills and earned the unofficial label of "greatest backup ever" from former boss and Pro Football Hall of Famer Bill Polian.
The head-coaching legacy of Reich, the 58-year-old rookie inheriting a roster in need of major work in an improving division, will be determined by wins and losses. But he's 1-0 in head-coach press conferences.